Here in the 21st century, we don’t get compensated for how hard we work. We get compensated for how much we know. Becoming an expert on even a very small thing is generally better than having some basic knowledge of a lot of things. A brain surgeon may not know how to change his oil, turn on his vacuum, balance his check book, or run a washing machine. The brain surgeon may know very little about virtually everything, but if he or she knows virtually everything about brain surgery, that person will probably have a profitable, satisfying, and fulfilling life.
Today I am going to address a topic that very few people are talking about right now. I have a unique perspective because I do about 100 training programs a year. Here is what I am seeing. In class, I will ask, “Who has read The 7 Habits of Highly Effective People?” Out of a group of thirty people, one hand will go up. I am not asking about an obscure book but one that has been on the business bestseller list for thirty years. The rest of the class has never heard of it.