Sound Wisdom Blog
Crack the Code on the Biggest Challenge Facing Business Today by Meridith Elliott Powell
What if I told you that today’s uncertainty can actually lead to opportunity and growth? What if I told you that disruption, even when negative, can be just what you need to take your company and team to the next level? And what if I told you that when you embrace uncertainty, it can positively drive innovation, employee engagement, and bottom-line results?
5 Strategies to Create a Structure for Your Sales Calls That Gets Results by Meridith Elliott Powell
A sales call is a privilege that every sales professional needs to take seriously. The most important thing a business owner has is their time, and you need to make the most of it. Remember, a sales call is not something these leaders grant to everyone. So take it seriously, and go into the sales call with a well-structured plan.
Kick Fear’s Ass by Kay Miller
Here’s an Uncopyable Secret: The next time you face the risk of rejection, failure or even looking stupid, ask yourself, “What’s the worst that can happen?” As long as the answer isn’t death, force yourself to push past your fear. And remember, the biggest opportunities (and sales!) lie outside your comfort zone.
We Don’t Want to Be “Sold,” but We Love to Buy by Kay Miller
To be an Uncopyable salesperson: make the “YES” the customer’s idea.
It’s a simple strategy that’s also an Uncopyable sales secret. The best part? By getting more of your customers to buy, you’ll make more sales.
How Hunting Moose Can Transform Your Company’s Marketing by Steve Miller
Does your company suffer from low closing rates? If so, there’s a good chance you—or the people on your marketing team—are not hunting moose.
That’s right, hunting moose. Let me explain.
Hunting moose is a marketing lesson I’ve carried for years. Today, it makes for the strategic marketing foundation for all my clients as I help them create and maintain long-term relationships with their customers.
So, what exactly is hunting moose? It’s target marketing—done the right way.
Sell is a Four-Letter Word by Jennifer Gluckow
You may not consider yourself a salesperson, but you’re still selling (whether you want to admit it or not!).
Think about the things you “sell.”
Selling your point of view, your ideas, your choice of where to eat or where to vacation, even what’s for dinner—it’s a sale. A persuasion to gain agreement to your choice, idea, point of view, or action. A sale.