Build an Organization Good Enough to Attract and Retain the Best People by Sam Silverstein
Photo by Christina @ wocintechchat.com on Unsplash
Are you having attraction and retention problems? Do you constantly struggle to hire and keep the right people? Are there always unfilled job openings in your company? Does your door feel like a turnstile at times? If you can’t find enough good people, then maybe you haven’t built a company good enough to attract those people.
And it’s only going to get worse.
Recently, consulting firm Randstad conducted the Workmonitor global study. The study revealed that more than half of Gen Z and millennials would rather not work than work for a company they don’t like.
Specifically, the trend is that people want to work for companies where their personal values align with the organizational values. But here is the challenge: most companies do not have a set of values to align with.
Oh sure, marketing or HR or someone along the way created a set of values and put them on the wall in the cafeteria and on the website. But that does not mean the company has a set of values. How do I know?
When I ask people in the company what their values are and they do not know them, they don’t have a set of values.
When I work with people in the middle of the organization chart and they say that they live the values, but their boss doesn’t, they don’t have a set of values.
When I hear that the company took the values from another company that was doing well and made them their own, they don’t have a set of values.
When I hear that leadership lets people stay who may be producing at a high level but are not consistently living the values, they don’t have a set of values.
Your values, the ones you have identified and are living ALL—yes, all—the time define your culture. Want to attract and keep great people? Build a great company by first creating and living, all the time, a great set of values.
Sam Silverstein is dedicated to empowering people to live accountable lives, transform the way they do business, and create a more accountable world. He helps companies create an organizational culture that prioritizes and inspires accountability. Get his book The Theory of Accountability and discover the formula that enables you to be an accountable leader in your life and organization. You can follow Sam on Twitter, Facebook, Instagram, and YouTube.